Press Release: 02/02/2016

Oakland Zoo Launches New App: Now Available on the Apple App Store and Google Play

Contact:
Erin Harrison, Senior Manager, PR & Advertising
(510) 632-9525 ext. 135
eharrison@oaklandzoo.org




APP STORE: https://itunes.apple.com/is/app/oakland-mini-guide/id1014226565?mt=8

GOOGLE PLAY: https://play.google.com/store/apps/details?id=com.speakcreative.twoaklandzooandroid


Oakland, CA …February 1, 2016 – Oakland Zoo has launched a mobile application for both iPhone and Android users designed to enhance the guest experience by allowing visitors to better navigate the park and be aware of all the Zoo has to offer on any given day. The app, free to download, features an interactive Zoo map, exhibit information, guest service information, upcoming events and much more.

“Planning a day at Oakland Zoo just got a lot easier….through the app, Oakland Zoo provides another opportunity to seamlessly purchase admissions and parking permits, increasing your time to enjoy the Zoo and animal exhibits,” said Nik Dehejia, Oakland Zoo’s CFO.

Memphis-based Speak Creative was contracted by the Zoo to help develop and design the app. "Our team was excited to work on this project with the Oakland Zoo," said Amanda Evans, director of marketing at Speak Creative. "The new mobile app allows visitors to easily plan and explore all that the zoo has to offer including information about each animal and a GPS map. This hand-held tool is a must for visitors and members alike."

The app also features an interactive social media tool, connected to a custom-designed photo both feature that allows guests to share their visit to the Zoo in real-time. The app is available for free download via iTunes (for Apple devices) and the Google Play store (for Android devices) at the hyperlinks provided or by searching “Oakland Zoo”.

ABOUT OAKLAND ZOO:

The Bay Area's award-winning Oakland Zoo is home to more than 660 native and exotic animals. The Zoo offers many educational programs and kid's activities perfect for science field trips, family day trips and exciting birthday parties. Oakland Zoo is dedicated to the humane treatment of animals and wildlife conservation onsite and worldwide; with 25˘ from each ticket donated to support conservation partners and programs around the world. The California Trail, a transformational project that more than doubles our size, opens in 2018, and will further our commitment to animal care, education, and conservation with a focus on this state's remarkable native wildlife. Nestled in the Oakland Hills, in 500-acre Knowland Park, the Zoo is located at 9777 Golf Links Road, off Highway 580. The East Bay Zoological Society (Oakland Zoo) is a nonprofit 501(c)3 organization supported in part by members, contributions, the City of Oakland and the East Bay Regional Parks.