Posts Tagged ‘marketing internship’

The Grand Finale

by | April 19th, 2013

Eight months ago, I contacted Oakland Zoo with interest in learning more about the organization and inquired about a possible internship for the spring semester. Through much consideration and work on both ends, I was officially offered and accepted an internship opportunity with the Marketing Department at Oakland Zoo. I was absolutely thrilled to leave the Arizona desert and excited to head out to the Bay Area for this internship.

My internship began in January and lasted fifteen weeks. Coming into this position, I was absolutely terrified. I had no idea what 75% of my tasks were, how I was going to complete them, or what it would be like out of my comfort zone in a new place and new position. To my surprise, and thanks to many great mentors, I succeeded in all my tasks and learned so much about the professional world, and many lessons on a personal level as well.

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In the past fifteen weeks, I have learned so much about the organization including: marketing, branding, public relations, events, development, education, and the overall daily operations of what it takes to create an award-winning destination in the Bay Area. The main goal of this internship was to prepare me for my career in Nonprofit Management and Special Events and it has definitely catered to that purpose, but this opportunity has allowed me to grow in many ways and experience so much.

I wish I had better words to sum things up, but I am so grateful for this opportunity and feel so blessed to have been a part of this organization for the past fifteen weeks. I have met some great people, done some really amazing things, and developed so much as a young professional and individual.

Thank you to everyone who has played a role in this experience, including those of you reading this blog. My time at Oakland Zoo may be coming to an end (for now), but no one will be able to take away the lessons, memories, and friendships I have made while here. I will greatly miss Oakland Zoo and the Zoo family (including the humans), but plan on supporting the Zoo from afar for many years to come.

Week Fourteen and Going Green

by | April 16th, 2013

This was an exciting and packed week. I started the week off by shadowing more of the Education Department; this time for ZooSchool. I caught a ride from a colleague so that I could attend the morning meeting in the Education Department. Even though it wasn’t my department and I didn’t know much of what was being discussed, it was still a learning experience to sit in on their staff meeting. Everyone was super nice and Chantal, the Assistant Manager of Volunteer Services, (who approved this shadow opportunity) is an absolute sweetheart and made sure everyone knew who I was and vice versa. It was a great atmosphere right out of the gate and I really appreciate the hospitality and kindness everyone has shown me in my time here.

Once the morning staff meeting concluded, I waited with Jen, a part-time Education Specialist for the Zoo, and shadowed2013-04-10 11.07.29 her as she taught and led a local school class in ZooSchool. This was a step up from the ZooCamp I attended a week prior. The main difference was the age group. ZooCamp was kindergarten age and the ZooSchool I was a part of was made up of third graders.

How it worked: Once the class arrived, Jen and I met them and then led them to one of the classrooms in the Education Foyer, where Jen then taught the class about biomes, habitats, animals, and adaptations. Next, the kids were given clipboards with two different habitat scenes, in which their task was to write down five animals from those specified habitats in the Zoo and note a few of their unique adaptations. Even though I am not a third grader, I still learned so much from Jen and greatly enjoyed how ZooSchool was operated.

After ZooSchool concluded, I headed back up to Marketing and went with my supervisor, Nicky, to assist with an on-site film shoot. At the end of the day, I was invited to attend a Conservation ZooMobile happening the next day, so I received approval and joined in on the fun again. This education event was taking place off-site at the Castro Valley Library. This was yet another fantastic program that Oakland Zoo puts on. The Docents were fabulous with the kids/audience and they had great presentations and information prepared for the hour session. Again, I learned so much and was so impressed with this outreach education program that the Zoo does.

EarthDay13Next up on the list was Earth Day Earth Day Earth Day! I attended the final planning meeting for Earth Day with my cohorts, took care of last minute prep items, and then came ready for the event on Saturday. It was a great turnout of Zoo visitors, volunteers, and outside conservation and animal related organizations. There was so much to do while walking through the Zoo, with heaps of hands-on learning activities for people of all ages. It was very rewarding for me to see the amount of people and activities around the Zoo for our Earth Day event, especially after playing a role in planning the past three months. Interacting with all of the different people and organizations, and being of assistance to others was also a highlight of working Earth Day. In addition, I have to admit, being dressed in head-to-toe khaki, with a radio on my hip, made me feel like quite the official Zoo employee. It’s the little things, folks. That sums up week fourteen and going green. Stay tuned for my final week as the Marketing Intern at Oakland Zoo.